Brand ingestion

Brand ingestion is how Anthyx learns your brand's voice, visual style, and strategic positioning. The more context you give, the more accurate and on-brand all AI-generated content will be.

What you can upload

• Brand guidelines PDF — tone of voice, typography, do's and don'ts
• Logo (PNG/SVG) — used in OG images and campaign thumbnails
• Existing content URLs — past blog posts, LinkedIn articles, or campaign landing pages
• Competitor URLs — optional, so Anthyx can contrast your style
• A brief text description — a short paragraph describing what makes your brand different

How ingestion works

When you save a brand profile, Anthyx's ingestion agent reads every document you've uploaded, extracts key signals (tone adjectives, vocabulary choices, formatting patterns, audience signals), and stores them as a compact brand context. This context is injected into every AI prompt that generates content for that brand.

Re-ingesting after changes

If you upload new documents or update the brand description, click Re-ingest in Settings → Brands → [Brand name] → Brand context. Ingestion takes 30–120 seconds depending on the size of the documents. Existing scheduled posts are not affected — the new context applies to content generated after the re-ingest.

Brand context quality tips

• Upload at least one real piece of existing brand copy — even an "About us" page works well.
• Keep brand guidelines under 20 pages; very long PDFs get truncated.
• Add a short "We never say…" list to the description — it dramatically improves tone accuracy.